Y1 - Management of Organisations and Marketing

Of kies een onderwerp

• Chapter 1: Managers and You in the Workplace
• Chapter 2: Making Decision
• Chapter 3: Influence of the External Environment and the Organization's Culture
• Chapter 4: Managing Diversity
• Chapter 6: Foundations of Planning
• Chapter 6: Managing Change and Disruptive Innovation
• Chapter 7: Designing Organizational Structure
• Chapter 8: Managing Human Resources
• Chapter 9: Welcome to the World of Marketing: Create and Deliver Value
• Chapter 10: Global, Ethical, and Sustainable MarketingVergrendeld
• Chapter 11: Strategic Market PlanningVergrendeld
• Chapter 12: Understand Consumer and Business MarketsVergrendeld
• Chapter 13: Segmentation, Target Marketing, and PositioningVergrendeld