Lectures
Week 2
Universiteit van Amsterdam · Business Administration
Y3 - Business AnalyticsInhoud
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- Week 2
- The first case - Netflix
- Decisions and Data-analytical Thinking
- Here's how it works:
- Automatic data-driven decisions (DDD)
- Data analytic thinking for employees and managers
- Data analytics as a strategic asset
- All about predictive analysis
- Let’s talk about the data set
- Supervised vs. Unsupervised
- Parametric vs. Non-parametric
- A look back at regression
- Simple Linear Regression
- Use data to estimate coefficients
- Hypothesis Testing
- T-statistic and P-values
- Assessing Prediction Accuracy
- Potential issues in predictive modeling
- Model Overfitting
- Model complexity, variance-bias tradeoff, over-under fitting
- The Holdout apporach
- K-fold Cross Validation
- How to choose the best set of predictors?
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